Amethyst

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      "Passionate About Purple" Sz 7 Ring - Amethyst, Sterling Silver, Anti-tarnish | Key West Local Luxe
      "Passionate About Purple" Sz 7 Ring - Amethyst, Sterling Silver, Anti-tarnish – view 2
      "Passionate About Purple" Sz 7 Ring - Amethyst, Sterling Silver, Anti-tarnish
      $ 229.00 $ 189.00 Save $ 40.00
      Sale
      "Super Bloom" Sz 7.25 Ring - Caribbean Blue Topaz, Amethyst, Diamonds, Sterling | Key West Local Luxe
      "Super Bloom" Sz 7.25 Ring - Caribbean Blue Topaz, Amethyst, Diamonds, Sterling – view 2
      "Super Bloom" Sz 7.25 Ring - Caribbean Blue Topaz, Amethyst, Diamonds, Sterling
      $ 479.00 $ 379.00 Save $ 100.00
      Sale
      "Poppin' Up Purple" Sz 8 Ring - Amethyst, Sterling | Key West Local Luxe
      "Poppin' Up Purple" Sz 8 Ring - Amethyst, Sterling – view 2
      "Poppin' Up Purple" Sz 8 Ring - Amethyst, Sterling
      $ 299.00 $ 229.00 Save $ 70.00
      Sale
      "Bold & Beautiful" Sz 7 Ring - Amethyst, Sterling | Key West Local Luxe
      "Bold & Beautiful" Sz 7 Ring - Amethyst, Sterling – view 2
      "Bold & Beautiful" Sz 7 Ring - Amethyst, Sterling
      $ 199.00 $ 149.00 Save $ 50.00
      Sale
      "Oh my Amethyst" 7.25" Bracelet - Amethyst Sterling | Key West Local Luxe
      "Oh my Amethyst" 7.25" Bracelet - Amethyst Sterling – view 2
      "Oh my Amethyst" 7.25" Bracelet - Amethyst Sterling
      $ 429.00 $ 299.00 Save $ 130.00
      Sale
      "Mesmerizing" 18" Necklace - Amethyst, Sterling | Key West Local Luxe
      "Mesmerizing" 18" Necklace - Amethyst, Sterling – view 2
      "Mesmerizing" 18" Necklace - Amethyst, Sterling
      $ 579.00 $ 479.00 Save $ 100.00
      Sold Out
      "Amethyst Extravaganza" .75" Earrings - Amethyst, Diamonds, Sterling | Key West Local Luxe
      "Amethyst Extravaganza" .75" Earrings - Amethyst, Diamonds, Sterling – view 2
      "Amethyst Extravaganza" .75" Earrings - Amethyst, Diamonds, Sterling
      $ 329.00 $ 279.00 Save $ 50.00
      Sale
      "Perfectly Purple" 18" Necklace - Amethyst, Sterling | Key West Local Luxe
      "Perfectly Purple" 18" Necklace - Amethyst, Sterling – view 2
      "Perfectly Purple" 18" Necklace - Amethyst, Sterling
      $ 299.00 $ 259.00 Save $ 40.00
      Sale
      "Royal Amethyst" 20" Necklace - Amethyst, Diamonds, Sterling | Key West Local Luxe
      "Royal Amethyst" 20" Necklace - Amethyst, Diamonds, Sterling – view 2
      "Royal Amethyst" 20" Necklace - Amethyst, Diamonds, Sterling
      $ 999.00 $ 879.00 Save $ 120.00
      Sale
      "Confetti Streamers" Multi-gemstone Drop Earrings | Key West Local Luxe
      "Confetti Streamers" Multi-gemstone Drop Earrings – view 2
      "Confetti Streamers" Multi-gemstone Drop Earrings
      $ 479.00 $ 349.00 Save $ 130.00
      Sale
      Velvet Vine Iolite, Amethyst & Peacock Pearl Chip Necklace | Key West Local Luxe
      Velvet Vine Iolite, Amethyst & Peacock Pearl Chip Necklace – view 2
      Velvet Vine Iolite, Amethyst & Peacock Pearl Chip Necklace
      $ 199.00 $ 139.00 Save $ 60.00
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      "Huggie Hoops" Gemstone Click Hoop Earrings | Key West Local Luxe
      "Huggie Hoops" Gemstone Click Hoop Earrings – view 2
      "Huggie Hoops" Gemstone Click Hoop Earrings
      $ 129.00 $ 97.00 Save $ 32.00
      Sale
      "Confetti Hoops" Multi-gemstone Prong-set Hoop Earrings | Key West Local Luxe
      "Confetti Hoops" Multi-gemstone Prong-set Hoop Earrings – view 2
      "Confetti Hoops" Multi-gemstone Prong-set Hoop Earrings
      $ 625.00 $ 479.00 Save $ 146.00

      Amethyst Jewelry

      Royal purple with a laid-back island attitude. Amethyst ranges from soft lavender to deep grape, and it looks just as good with a sundress as it does with a little black dress. Set in sterling silver and gold, often paired with diamonds and other gems.

      Shop more: All Gemstones | February Birthstones | Rings | Purple Jewelry

      Amethyst FAQ

      Is amethyst a birthstone?
      Yes. Amethyst is the February birthstone, which makes it a favorite for Valentine's and February birthdays.

      What is amethyst?
      Amethyst is a purple variety of quartz. It's a durable stone (7 on the Mohs scale), so it's great for rings and everyday pieces.

      How do I care for amethyst jewelry?
      Amethyst can fade with long exposure to strong sunlight or heat, so store it in a jewelry box when you're not wearing it. Clean it with warm soapy water and a soft brush.