We Did It, Y'all — Key West Local Luxe Named #1 Boutique Jewelry Store in Florida!

A note from Barb

I honestly don't even know how to start this one without getting a little emotional, so let's just jump right in: Key West Local Luxe has been named the #1 Boutique Jewelry Store in the state of Florida by Sunshine State Tourism's Florida's Best Awards! I keep re-reading that sentence and it still doesn't feel real.

This isn't a "pay to be on the list" kind of award, either. Florida's Best is voted on by locals and visitors who actually know the state — real people, real votes, no shortcuts. Out of thousands of finalists across the whole state of Florida, being picked #1 in our category means something.

This One's For You

If you've been part of our Pretty Party family for any length of time — whether you've been tuning in since the very first Facebook Live show or you just found us last month — this award belongs to you just as much as it belongs to me. Every single piece that's ever gone out in a Key West Local Luxe box exists because someone out there fell in love with it enough to bring it home. That's the whole business, right there.

What Makes Us, Us

I've always believed that "boutique" should actually mean something, not just be a word slapped on a storefront. From day one, the goal here has never been to stock a little of everything — it's been to hand-select pieces that actually deserve a spot in our cases. Every item that makes it into the shop gets there because I looked at it, held it, and thought "yes, that's a Key West Local Luxe piece."

That means:

• Hand-picked, not mass-ordered. I'm not scrolling a wholesale catalog and clicking "add all." Every piece is chosen one at a time.
• Handmade treasures mixed in. Some of my favorite pieces in the shop come from skilled artisans making things the old-fashioned way — by hand, with real care, not a factory line.
• Curated, not cluttered. You won't find a wall of look-alike pieces here. You'll find the best of the best, in colors and styles that actually feel special.

That philosophy is exactly why you'll find things like our Larimar collection — stone that only comes from one mountain range in the entire world — sitting right next to Tahitian pearls pulled from lagoons on the other side of the planet. Every piece has a story, and I want to be able to tell you every one of them.

To Every Single One of You

Being named the top boutique jewelry store in Florida isn't a "we made it, we're done" moment for me — if anything, it lights an even bigger fire. I want every Pretty Party, every live show, every little unboxing moment to feel just as special going forward, whether we're the new kid on the block or, apparently, #1 in the whole state.

Thank you for shopping small. Thank you for tuning into the lives, commenting "sold" a little too fast, and trusting me to find you something you'll actually love and wear for years. This one's for every single one of you.

Come celebrate with us — shop the collection, or better yet, catch the next Pretty Party live. Let's keep this going together!

With so much gratitude, Barb